We are committed to keeping both our customers and staff safe. Our warehouse has full social distancing procedures so we can still despatch products to keep your family safe. Please be aware that we are experiencing slightly longer delivery times than usual. COVID-19 Update - Find out more

Celebrate the birth of the Royal Baby in style with our exclusive new print

Last week we welcomed the beautiful new Royal Baby into the world and would like to wish the Duke and Duchess of Sussex a massive congratulations from all of us at Love To Dream.

In honour of little Archie Harrison Mountbatten-Windsor’s arrival, we are excited to launch an exclusive new crown print design Swaddle UP, so your own little prince or princess can sleep soundly in style.

Sleep like a ‘Royal’ Baby

Prince William joked that he is “very pleased and glad to welcome my own brother into the sleep deprivation society that is parenting.” But that needn’t be the case. Harry and Meghan could increase their sleep by using their new Love To Dream Swaddle UP suit which we sent them ahead of the due date.

In a recent survey, parents reported almost double the sleep when using a Love To Dream Swaddle UP, an increase from an average of 3.83 hours to 7.42 hours sleep. This is all thanks to the unique Arms Up design which allows your baby to self soothe and encourages them to sleep in their natural position. Swaddling helps to prevent your baby from waking due to the startle reflex, but it can be difficult to get it right when using blankets and many babies don’t like their arms being pinned down.

Swaddling made easy

With a Swaddle UP sleeping bag, you can swaddle your baby correctly every time, so you get all the benefits of traditional swaddling, with none of the hassle! The handy two-way zip also allows you to change baby’s nappy without removing the swaddle completely which is very handy for night-time changes.

The Swaddle UP is suitable to use from day one, so if you would like to benefit from a better night’s sleep when your own royal baby arrives, pre-order your exclusive crown print Swaddle UP today.

Shop this blog